Ethical investing is a topic high on the list for most millennials. Environmental, social and governance issues are now their top priority. Making a profit while positively and proactively protecting people and the planet. Responsible investing is becoming increasingly mainstream and for 77%, traditional factors are no longer enough to secure their investment. Millennials, who are far from being old enough to retire but have reached working age; not only have a major influence on consumer trends, but also disposable incomes that will grow with age. They are set to have created their own demands and characteristics in terms of financial services.